GOV UBA SANI ANNOUNCES PLAN FOR NIGERIA’S LARGEST INTER-STATE BUS TERMINAL IN KADUNA. (PHOTO).

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 Gov Uba Sani Announces Plan For Nigeria’s largest Inter-state Bus Terminal In Kaduna Kaduna State Governor, Uba Sani, has unveiled plans to construct what he described as the largest inter-state bus terminal in Nigeria, both in scale and supporting infrastructure. The governor made the announcement on Sunday during the groundbreaking ceremony for the project, which will be located on a 20-hectare site along the Eastern Bypass in Chikun Local Government Area of the state. According to him, the ultra-modern facility will operate as a dual terminal capable of accommodating over 5,000 vehicles. It will be equipped with intelligent traffic management systems, advanced surveillance infrastructure, escalators and elevators to ensure easy access for all users, including the elderly and persons with disabilities. Governor Sani disclosed that the terminal will also feature refuelling stations for petrol, diesel and compressed natural gas (CNG), positioning Kaduna State as a leader in sustai...

THREADS LAUNCHES ADS FOR ALL USERS GLOBALLY. (PHOTO).


 Threads launches ads for all users globally

Meta announced Wednesday that it is rolling out ads on Threads to all users worldwide. The rollout will begin next week and will be gradual, with the company noting that it could take several months before ads reach every user.

Threads, Meta’s social app and rival to X, has grown rapidly since its July 2023 launch, now reaching over 400 million monthly active users. The app hit 200 million users by mid-2024, 320 million by January 2025, and added another 30 million users last April. Meta CEO Mark Zuckerberg has touted Threads as a potential billion-user platform in the coming years.

Ads on Threads have been in testing for some time. The platform first experimented with ads in the U.S. and Japan a year ago, then opened global advertising to brands last April. Advertisers can easily expand campaigns to Threads through Meta’s Advantage+ program or manual setups, using image and video formats, including carousel ads and the 4:5 aspect ratio. Ads on Threads can be managed alongside Facebook, Instagram, and WhatsApp campaigns in Meta’s Business Settings.

Meta is also extending third-party verification tools, already used on Facebook and Instagram, to Threads. This allows advertisers to confirm brand safety and suitability for the feed. While the company didn’t specify how frequently users will see ads, it said initial ad delivery will remain “low” as the feature scales globally.


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