DOLLY PARTON RETURNS TO PUBLIC EYE TO CELEBRATE OPENING DAY AT DOLLYWOOD . (PHOTO).
Khloé Kardashian wants to make one thing clear, she has not stepped away from Good American.
During a March 4 episode of her podcast Khloé in Wonder Land, the 41 year old responded to fan questions in an Ask Me Anything segment.
One listener asked directly about her current role at the clothing company, prompting Kardashian to address ongoing speculation.
“I’m still co founder and owner,” she said plainly.
Kardashian acknowledged that in the early days, she was deeply involved in building the brand from the ground up.
“At first, I think you really want to help build the brand as much as you can, and we’ve definitely done that,” she explained.
!Now, she added, the company is stable and thriving. “Good American is doing so well, and Good American is strong enough and stable enough to sustain on its own.”
She closed the conversation with reassurance. “But I am still very much co founder and owner of the brand.”
The clarification follows online chatter suggesting she may have shifted her focus to other ventures, including her popcorn company, Khloud. Fans on social media platforms, particularly Reddit, had questioned whether she was taking a step back from the fashion label.
Good American launched in 2016, founded by Khloé Kardashian and entrepreneur Emma Grede. The pair set out to create denim designed with inclusivity in mind. Speaking to Harper’s Bazaar at the time, Kardashian said they wanted jeans that fit real women, noting that the market had long overlooked a large segment of shoppers.
“I’m very proud of the message Emma and I are trying to get out into the world,” she said in 2016, expressing hope that the brand would empower women to feel confident in their own skin.
Grede later reflected on why the company resonated so strongly. She pointed out that much of the fashion industry had historically catered to smaller sizes or only a narrow portion of the plus size market.
With the majority of women wearing above a size 12, the founders saw both a business opportunity and a gap that needed attention.
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