IHEARTMEDIA AND NETFLIX EXPAND VIDEO PODCAST DEAL WITH NEW SHOWS FROM MARTHA STEWART, KATE HUDSON, OLIVER HUDSON, AND LELE PONS. (PHOTO).

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   iHeartMedia and Netflix expand video podcast deal with new shows from Martha Stewart, Kate Hudson, Oliver Hudson, and Lele Pons  iHeartMedia and Netflix are expanding their video podcast partnership with a new slate of shows featuring Martha Stewart, Kate Hudson, Oliver Hudson, and Lele Pons, as the companies continue building out their shared podcast lineup on the streaming platform. Under the expanded agreement, select iHeartPodcasts will be adapted into video format for Netflix, including new episodes and portions of existing episode libraries. The rollout will take place over the coming months. The new additions include Suite 305 with Lele Pons, The Martha Stewart Podcast, and Sibling Revelry hosted by Kate Hudson and Oliver Hudson, which features conversations with sibling guests. The shows will join other iHeart titles already on Netflix’s video podcast slate. That lineup also includes programs such as The Breakfast Club, The Bobby Bones Show’s Bobbycast, and My ...

MULTICHOICE'S SHOWMAX IS SHUTTING DOWN AFTER 11 YEARS, WITH THE COMPANY CITING HUGE LOSSES AND FAILURE TO MEET SUBSCRIBER GROWTH TARGETS. (PHOTO).


 

MultiChoice's Showmax is shutting down after 11 years, with the company citing huge losses and failure to meet subscriber growth targets. 

The decision comes after a strategic review aimed at strengthening its overall digital offerings and ensuring long-term sustainability in a competitive streaming environment 1 2 The platform, launched in 2015, was conceived as MultiChoice's answer to global streaming services such as Netflix and Amazon Prime Video. 

Despite investing $309 million in equity funding in 2024, Showmax struggled to gain traction, accumulating losses of about €370 million (S$428.9 million) in the three years leading up to the Canal+ takeover  MultiChoice has assured subscribers that their service will continue uninterrupted for now, and no immeiate action is required. The company is working on a subscriber and content migration plan, which will be communicated in the next few weeks. The shutdown is part of Canal+'s cost-cutting measures, aimed at saving about €400m by 2030 . 

Key points:

 • Showmax will be wound down in the coming months, with no job losses due to a three-year retrenchment ban in the takeover agreement. 

• MultiChoice will focus on its television channels, including Africa Magic, M-Net, and Mzansi Magic.

 • The decision reflects the challenges of building a profitable streaming business in price-sensitive African markets. 

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