FIFA PARTNERS WITH YOUTUBE AS PREFERRED PLATFORM FOR 2026 WORLD CUP IN BID TO REACH YOUNGER AUDIENCES. (PHOTO).

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 In a significant move aimed at modernising football consumption and reaching younger audiences, FIFA has officially named YouTube a “Preferred Platform” for the 2026 FIFA World Cup. The partnership, announced in March 2026, forms part of FIFA’s broader strategy to expand digital access to the tournament while preserving the commercial value of traditional broadcasting rights. Contrary to widespread online claims suggesting a complete free live-streaming takeover of the World Cup on YouTube, the agreement adopts a more nuanced and hybrid broadcasting model. Official rights holders retain their exclusive broadcasting rights, but are now permitted to use YouTube as an additional distribution channel. Under the deal, rights-holding broadcasters will be allowed to: - Live-stream the first 10 minutes of every match on their official YouTube channels. - Stream selected full matches, depending on regional rights agreements. - Publish extended highlights, behind-the-scenes footage, short-f...

CARRICK NOT INTERESTED IN PERSONAL GLASNER DUEL. (PHOTO).


 Carrick not interested in personal Glasner duel


Michael Carrick says the chance to inflict damage on one of the men thought to be a contender to be Manchester United's next head coach will not be a motivating factor in Sunday's game against Crystal Palace. Palace manager Oliver Glasner is second favourite for the permanent role with most bookmakers, despite a troubled campaign in which he has openly criticised his club's board, lost in the FA Cup to Macclesfield and fallen out with supporters amid a struggling Premier League campaign.


Interim United boss Carrick is now the favourite, thanks to five wins and a draw from his six games in charge. It is a record which, after Aston Villa's shock defeat at Wolves on Friday, means United will go third in the table for the first time since the end of the 2022-23 campaign if they beat Palace at Old Trafford. That is enough of a motivation for Carrick, who says there is no personal element to his preparations at all. "It is not something that would cross my mind until you mentioned it," he said.


"It doesn't make any difference whatsoever. "I have total respect for Crystal Palace and Oliver, in terms of the team that they are and the role they are doing. But it's the next game for us." Palace were ahead of United in the table when the two sides met on 30 November. One influential figure in United's 2-1 success that day, Matthijs de Ligt, has not played since because of a back injury. Fellow centre-half Lisandro Martinez missed Monday's win at Everton with a calf problem which Carrick regards as "a small issue" that will not keep the Argentine out "for very long".


With fifth-placed Chelsea due to play Arsenal and Aston Villa in their next two games, this is looking like a chance for United to cement their position in the Champions League spots. It is an aim few thought likely when Ruben Amorim was sacked in January. "We are in a decent spot," Carrick said. "We feel like we are moving forwards, but it's just about what's in front of us, and trying to get to where we want to be, which is a little bit higher in the league.


"That's literally all I'm worried about in the moment."

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