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Paramount to merge HBO Max and Paramount+ into a single streaming service following WBD deal
Paramount CEO David Ellison said Monday that if regulators approve Paramount Skydance’s acquisition of Warner Bros. Discovery, the company plans to merge Paramount+ and HBO Max into a single streaming service.
Ellison told investors on a conference call that the combined platform would have around 200 million subscribers, based on current totals. Last week, Paramount and Warner Bros. Discovery reached an agreement to sell WBD for $31 per share after Netflix withdrew from the extended bidding process.
The company did not provide details on pricing or a new name for the service, but Ellison emphasized that the HBO brand would remain intact. “HBO should stay HBO,” he said, highlighting its long-standing reputation for quality programming. According to someone familiar with the plans, HBO is expected to function as a sub-brand within the combined platform. HBO is currently led by Casey Bloys, whose contract runs through 2027.
Paramount also emphasized the strength of its sports content, which would bring together TNT Sports and CBS Sports. Executives said they have not received any indication from regulators that their wide-ranging sports offerings—including March Madness, NFL, MLB, NHL, Nascar, the French Open, The Masters, and college football—would raise antitrust concerns.
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