YEMEN FIGHTING PUSHES NEARLY 3,000 TO DJIBOUTI IN LESS THAN A WEEK- UN. (PHOTO).

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Yemen fighting pushes nearly 3,000 to Djibouti in less than a week: UN    Nearly 3,000 people have fled Yemen for Djibouti in less than a week as escalating violence drives growing displacement within the country and across its borders, the UN refugee agency said Friday. “Refugees continue to arrive by boat through Obock, Khor Angar, Moulhoule and Godoria after difficult journeys in small vessels,” UNHCR representative in Djibouti Sandrine Desamours told reporters in Geneva, Anadolu Agency reported. More than half of those crossing the Bab el-Mandeb Strait are women and children, while some families have been displaced for a second time after previously fleeing Yemen during the 2015 crisis and later returning. UNHCR is preparing for at least 10,000 new arrivals but warned that capacity is rapidly diminishing. Markazi refugee village, designed for 5,000 people, was already hosting more than 2,700 Yemenis and 1,500 Eritreans. More than 100,000 people have also been displaced ins...
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'PROMOTE LOCAL CONTENT '- MINISTER URGES ARCON. (PHOTO).

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 'Promote Local Content' - Minister Urges ARCON


Minister of Information and National Orientation, Mr. Idris Mohammed has urged the Advertising Regulatory Council of Nigeria (ARCON) to promote local content in all advertising materials used in the country. 


The Minister stated this at the offgice Advertising and Regulatory Council of Nigeria ARCON in Abuna as part of his ongoing familiarization visit to Agencies under his Ministry 


The Minister however noted sadly that many opportunities in the Advertising industry are lost to other countries despite the huge and rich talents that abound in the country resulting in unnecessary capital flight.


“We cannot afford a situation where all the jobs that are meant for Nigerians are taken out of this country. There is nothing that is in advertising that cannot happen in this country, we have every potential. It is important that Nigerians play a key part in the affairs of Nigeria, and advertising should not be an exception”


The Minister explained that Advertising was not just business, it is also a way of engaging the nation, promoting culture and values, reflecting the diversity in the country, and also providing direct and indirect jobs.


He commended the effort of ARCON in regulating advertising practices in Nigeria and ensuring that practitioners adhere to the highest standards. 


“I am aware of the audience measurement insight being handled by your office; I am hopeful that you have achieved some milestones regarding this important issue, to ensure maximum return on media investments,” He said.


The Minister expressed his commitment to working closely with ARCON in promoting innovation, adding that it is the goal of the Ministry to ensure that the Advertising industry in Nigeria did not only meets international standards but also serves as a catalyst for national development.


The Director General of ARCON, Dr. Olalekan Fadolapo, in his remark thanked the Minister for the visit while appealing to the Minister to intervene on the issue of the planned removal of the Agency from the Federal Government Budget, adding that the step would reverse some of the gains steps made by the Agency.


 He equally appealed to the Minister to facilitate the timely inauguration of its Governing Council for ease of operation.

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