BIG TECH RAMPS UP LIVING ROOM RIVALRY AS INSTAGRAM LAUNCHES REELS APP FOR TVs . (PHOTO).

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Big Tech ramps up living room rivalry as Instagram launches Reels app for TVs  The battle for the future of television is intensifying, and Meta is making its move. The company announced the launch of an Instagram Reels app for connected TVs, starting with Amazon Fire TV devices. The app aims to bring Reels directly to the living room, allowing users to watch short-form videos on a larger screen alongside friends and family. Tessa Lyons, Instagram’s VP of product, explained that research showed people were already mirroring their phones to TVs to view Reels, signaling a demand for a dedicated TV experience. The new app is designed to make that experience seamless, with features like Blend, which lets users combine their algorithms with those of friends or family for co-viewing, and support for channels and categories for easier content discovery. The move represents a significant shift in the entertainment and digital advertising landscape. Meta CEO Mark Zuckerberg reported that Re...
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SAHEL ALLIANCE TO LAUNCH TV TO 'FIGHT INFORMATION WAR'. (PHOTO).

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 Sahel alliance to launch TV to 'fight information war'


The breakaway bloc of West African nations is set to launch a web television to fight "information war" after several French media outlets were closed in the region.


Alliance of Sahel States (AES) is faced with "disinformation campaigns" and thus Burkina Faso, Mali, and Niger have decided to take the lead by creating a new communication platform, an official of Mali's Department of Communication told Anadolu.


This comes as the AES commemorates its first anniversary since being formed last year. The Alliance of Sahel States is a confederation formed between Mali, Niger, and Burkina Faso.


"This web TV is part of a broader strategy aimed at strengthening the credibility of the AES on the international scene," according to the official, who requested anonymity.


In a statement, Haber Traore, special adviser to Mali's minister for communication, said: "Right now, everything is set and ready. We are waiting for leaders to officially launch it."


In his address to the confederation of three nations, Mali President Assimi Goita announced the launch of a new AES television station.

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